Ruter wants a full-service agency that masters digital and analogue channels, creates comprehensive campaign concepts and optimises per channel. Potential cooperating partners must have experience within insight and planning, branding, communication concepts and advertising campaigns in all channels.
Ruter has many exciting challenges and assignments to tackle, and a wide range of needs for advertising agencies. Considerable experience, capacity and flexibility is required to staff a large and varying need. Some of our primary assignments moving forward will be:
— get more to choose green mobility forms instead of cars,
— convert customers over to and ensure use of a new app that will be launched in the first half of 2021,
— strengthen the position ‘Ruter moves people closer to each other so that cities remain small,
— secure the proportion of paying customers,
— launch new mobility forms in Ruter's interface.
Frist
Fristen for mottak av tilbud var 2021-04-20.
Anskaffelsen ble publisert 2021-03-23.
Leverandører
Følgende leverandører er nevnt i tildelingsbeslutninger eller andre anskaffelsesdokumenter:
Kunngjøring av konkurranse (2021-03-23) Gjenstand Anskaffelsens omfang
Tittel: Advertising and marketing services
Referansenummer: 21/00841
Kort beskrivelse:
“Ruter wants a full-service agency that masters digital and analogue channels, creates comprehensive campaign concepts and optimises per channel. Potential...”
Kort beskrivelse
Ruter wants a full-service agency that masters digital and analogue channels, creates comprehensive campaign concepts and optimises per channel. Potential cooperating partners must have experience within insight and planning, branding, communication concepts and advertising campaigns in all channels.
Prosedyre
Prosedyretype: Konkurranse med forhandling
Tilbudstype: Innlevering for alle delkontrakter
Tildelingskriterier
Det mest økonomisk fordelaktige tilbudet
Kunngjøring om tildeling av kontrakt (2021-10-01) Gjenstand Anskaffelsens omfang
Totalverdi for anskaffelsen: 66 000 000 NOK 💰
Metadata for kunngjøring
Dokumenttype: Kunngjøring om tildeling av kontrakt
Utførelsessted
NUTS-region: Norge🏙️