Procurement — framework agreement for Media Agency

Statens vegvesen [the Norwegian Public Roads Administration]

The Norwegian Public Roads Administration uses campaigns as 1 of many measures i.a. in order to improve traffic safety in Norway. With this agreement, the Contracting Authority want to enter into framework agreements with 1 media agency primarily for consulting and distribution of the traffic safety campaigns during the agreement period. The following assignment may be included in the procurement: — Reserve space on all channels that are relevant for the campaign budget, the material and the target group. Consulting to secure satisfactory coverage, relevance and frequency — Ensure that the assessments behind the suggestions are based on objective measurements of viewer, reader, user and radio ratings — Inform and update the Contracting Authority on trends and changes in the media market — Testing and evaluation of communications initiatives/campaigns.

Frist

Fristen for mottak av tilbud var 2016-04-18. Anskaffelsen ble publisert 2016-03-15.

Hvem? Hva? Hvor?
Anskaffelseshistorikk
Dato Dokument
2016-03-15 Kunngjøring av konkurranse
Kunngjøring av konkurranse (2016-03-15)
Gjenstand
Anskaffelsens omfang
Tittel: Advertising and marketing services
Antall eller omfang: See pre-qualification documentation.100 000 000
Totalverdi for anskaffelsen: 100 000 000 💰
Metadata for kunngjøring
Originalspråk: engelsk 🗣️
Dokumenttype: Kunngjøring av konkurranse
Kontraktens art: Tjenester
Forskrift: Det europeiske økonomiske samarbeidsområdet (EØS), med deltakelse av GPA-land
Felles innkjøpsordliste (CPV)
Kode: Reklame og markedsføringstjenester 📦

Prosedyre
Prosedyretype: Konkurranse med forhandling
Tilbudstype: Innlevering for alle delkontrakter
Tildelingskriterier
Det mest økonomisk fordelaktige tilbudet

Oppdragsgiver
Identitet
Land: Norge 🇳🇴
Type tildelende myndighet: Nasjonalt eller føderalt byrå/kontor
Navn på tildelende myndighet: Statens Vegvesen [The Norwegian Public Roads Administration]
Postadresse: Postboks 8142 Dep
Postnummer: 0033
Poststed: Oslo
Kontakt
E-post: bernt.skram-fuglset@vegvesen.no 📧
Telefon: +47 02030 📞

Referanse
Datoer
Sendt dato: 2016-03-15 📅
Innleveringsfrist: 2016-04-18 📅
Publiseringsdato: 2016-03-17 📅
Identifikatorer
Kunngjøringsnummer: 2016/S 054-091080
OJ-S-utgave: 54

Gjenstand
Anskaffelsens omfang
Kort beskrivelse:
The Norwegian Public Roads Administration uses campaigns as 1 of many measures i.a. in order to improve traffic safety in Norway. With this agreement, the Contracting Authority want to enter into framework agreements with 1 media agency primarily for consulting and distribution of the traffic safety campaigns during the agreement period. The following assignment may be included in the procurement: — Reserve space on all channels that are relevant for the campaign budget, the material and the target group. Consulting to secure satisfactory coverage, relevance and frequency — Ensure that the assessments behind the suggestions are based on objective measurements of viewer, reader, user and radio ratings — Inform and update the Contracting Authority on trends and changes in the media market — Testing and evaluation of communications initiatives/campaigns.
Vis mer
Antall eller omfang: See pre-qualification documentation.
Referansenummer: 16/39614
Utførelsessted
Hovedsted eller utførelsessted: Oslo.

Juridisk, økonomisk, finansiell og teknisk informasjon
Vilkår for deltakelse
Egnethet til å utøve yrkesvirksomheten: See pre-qualification documentation.
Økonomisk og finansiell stilling: See pre-qualification documentation.
Minste nivå(er) av standarder: See pre-qualification documentation.
Teknisk og faglig kapasitet: See pre-qualification documentation.

Prosedyre
Antall deltakere i rammeavtalen: 1
Varighet av rammeavtalen i år: 4
Minste antall kandidater: 3
Største antall kandidater: 5
Objektive utvelgelseskriterier: See pre-qualification documentation.
Språk
Andre språk: Norwegian.

Oppdragsgiver
Identitet
Nasjonalt registreringsnummer: 971032081
Kontakt
Kontaktpunkt: Bernt Skram-Fuglset
Adresse til kjøperprofilen: http://eu.eu-supply.com/ctm/Supplier/CompanyInformation/Index/249176 🌏
URL for deltakelse: http://eu.eu-supply.com/app/rfq/rwlentrance_s.asp?PID=161246&B=VEGVESEN 🌏
URL for dokumenter: http://eu.eu-supply.com/app/rfq/rwlentrance_s.asp?PID=161246&B=VEGVESEN 🌏

Referanse
Identifikatorer
Referansenummer tildelt av oppdragsgiver: 16/39614
Kilde: OJS 2016/S 054-091080 (2016-03-15)