Enova wants to enter into framework agreement with one media agency to cover Enova's needs within media management and media development. Media is continually becoming more complex and mutual dependency between the channels is increasing. Enova wants assistance inter alla strategic media planning, front-line knowledge about development and effective use of digital and social media, management and consultancy. Services that tenderer shall provide in consultation and cooperation with the Client: — Strategic media planning; — Media consultancy; — Specialised knowledge about the development of digital and social media as well as their effective use; — Selection of media channel and individual medium; — Management, ordering, placement of advertising material; — Monitoring, control, measuring of effect; — Reporting, experience building; — Invoicing of adjoining profiling tasks. Total marketing communication systems are decisive for Enova fulfilling its targets and achieving results, and close co-operation is expected with the advertising agencies and PR agencies regarding advertising services so that assignments are carried out in an efficient and appropriate way.
Frist
Fristen for mottak av tilbud var 2015-04-08.
Anskaffelsen ble publisert 2015-03-03.
Leverandører
Følgende leverandører er nevnt i tildelingsbeslutninger eller andre anskaffelsesdokumenter:
Kunngjøring av konkurranse (2015-03-03) Gjenstand Anskaffelsens omfang
Tittel: Advertising and marketing services
Antall eller omfang:
The duration of the framework agreement will be 2 years. The Contracting Authority shall have the option to extend the framework agreement for a further 1 + 1 to a total maximum of 4 years.The scope of media purchase is estimated to be approx. 10-20 000 000 NOK per annum including VAT. This is only an estimate and it is not to be seen as the expected media procurements each year in the contract period.
The duration of the framework agreement will be 2 years. The Contracting Authority shall have the option to extend the framework agreement for a further 1 + 1 to a total maximum of 4 years.The scope of media purchase is estimated to be approx. 10-20 000 000 NOK per annum including VAT. This is only an estimate and it is not to be seen as the expected media procurements each year in the contract period.
Metadata for kunngjøring
Originalspråk: engelsk 🗣️
Dokumenttype: Kunngjøring av konkurranse
Kontraktens art: Tjenester
Forskrift: Det europeiske økonomiske samarbeidsområdet (EØS), med deltakelse av GPA-land
Felles innkjøpsordliste (CPV)
Kode: Reklame og markedsføringstjenester📦
Prosedyre
Prosedyretype: Begrenset anbudskonkurranse
Tilbudstype: Innlevering for alle delkontrakter
Tildelingskriterier
Det mest økonomisk fordelaktige tilbudet
Oppdragsgiver Identitet
Land: Norge 🇳🇴
Type tildelende myndighet: Annet
Navn på tildelende myndighet: Enova SF
Postadresse: Prof. Brochsgt 2
Postnummer: 7030
Poststed: Trondheim
Kontakt
E-post: post@enova.no📧
Telefon: +47 93205218📞
Faks: +47 73190431 📠
Enova wants to enter into framework agreement with one media agency to cover Enova's needs within media management and media development.
Media is continually becoming more complex and mutual dependency between the channels is increasing. Enova wants assistance inter alla strategic media planning, front-line knowledge about development and effective use of digital and social media, management and consultancy.
Media is continually becoming more complex and mutual dependency between the channels is increasing. Enova wants assistance inter alla strategic media planning, front-line knowledge about development and effective use of digital and social media, management and consultancy.
Services that tenderer shall provide in consultation and cooperation with the Client:
— Strategic media planning;
— Media consultancy;
— Specialised knowledge about the development of digital and social media as well as their effective use;
— Selection of media channel and individual medium;
— Management, ordering, placement of advertising material;
— Monitoring, control, measuring of effect;
— Reporting, experience building;
— Invoicing of adjoining profiling tasks.
Total marketing communication systems are decisive for Enova fulfilling its targets and achieving results, and close co-operation is expected with the advertising agencies and PR agencies regarding advertising services so that assignments are carried out in an efficient and appropriate way.
Total marketing communication systems are decisive for Enova fulfilling its targets and achieving results, and close co-operation is expected with the advertising agencies and PR agencies regarding advertising services so that assignments are carried out in an efficient and appropriate way.
Antall eller omfang:
The duration of the framework agreement will be 2 years. The Contracting Authority shall have the option to extend the framework agreement for a further 1 + 1 to a total maximum of 4 years.
The scope of media purchase is estimated to be approx. 10-20 000 000 NOK per annum including VAT. This is only an estimate and it is not to be seen as the expected media procurements each year in the contract period.
Antall mulige forlengelser: 2
Tidsramme for senere kontrakter: 24 måneder
Referansenummer: SID 15/448
Utførelsessted
Hovedsted eller utførelsessted: Trondheim, Norway.
Juridisk, økonomisk, finansiell og teknisk informasjon Vilkår for deltakelse
Egnethet til å utøve yrkesvirksomheten:
Requirement:
The tenderer must be a legally established company.
Documentation:
Norwegian tenderers:
— Company Registration Certificate.
Foreign tenderers:
— Confirmation that the tenderer is registered in a trade register or company register in accordance with the law in the country where the tenderer is established.
Økonomisk og finansiell stilling:
Requirement:
The tenderer shall have sufficient financial strength to be able to comply with the contractual obligations.
Documentation:
The tenderer's Annual Financial Statement including notes with the Board's and the auditor's reports from the last 2 years.
If the Annual Financial Statements for the previous year are not finished before the tender deadline for this contest expires, the previous year's Annual Financial Statements should also be attached.
The Contracting Authority reserves the right to carry out a credit assessment itself. Financial strength is evaluated in relation to turnover, operating profit margin, solidity and liquidity.
Teknisk og faglig kapasitet:
Requirement:
The tenderer must have adequate implementation ability.
Documentation:
A short, overall description of the company shall be given, including:
— An account of the company's business concept and core competencies related to the scope of the delivery.
— An overview of the company's history, organisation and ownership, as well as a description of the current business.
— Description of how the tenderer is organised for the implementation of this contract.
— A concise description of the overall quality assurance system that the service provider will use for carrying out this contract.
The description must document that the tenderer is capable of fulfilling the contract for Enova.
The tenderer shall have good experience from equivalent assignments/deliveries.
References from a minimum of 3 projects within media management and strategic media planning during the last 3 years. The description shall as a minimum contain:
— A brief description of the tenderer.
— Date of execution.
— Scope of delivery in monetary amount.
— How the media agency, advertising agency and PR agency collaborate in the project.
— Effect/result of media placement, including effect set up against the customer's performance measurement.
— How the media agency prices their work with the customer (net price for the delivery and the tenderer's price philosophy).
— Name, and telephone number of the reference person at the contracting authority.
The Contracting Authority shall be able to contact the listed reference persons.
Prosedyre
Varighet av rammeavtalen i år: 4
Minste antall kandidater: 3
Største antall kandidater: 6
Objektive utvelgelseskriterier:
If there are a sufficient number of qualified tenderers who fulfil the qualification requirements, the number of participants who will be invited to submit a tender will be limited to a minimum of 3 and a maximum of 6. The selection will be based on which tenderers are deemed to be the best qualified in accordance with the listed qualification requirements.
If there are a sufficient number of qualified tenderers who fulfil the qualification requirements, the number of participants who will be invited to submit a tender will be limited to a minimum of 3 and a maximum of 6. The selection will be based on which tenderers are deemed to be the best qualified in accordance with the listed qualification requirements.
Dato for utsendelse av invitasjoner: 2015-04-22 📅
Språk
Andre språk: Norwegian.
Kunngjøring om tildeling av kontrakt (2015-08-21) Gjenstand Anskaffelsens omfang
Totalverdi for anskaffelsen: 1 100 000 💰
Metadata for kunngjøring
Dokumenttype: Kunngjøring om tildeling av kontrakt
Tildeling av kontrakt
Dato for kontraktinngåelse: 2015-06-22 📅
Navn: Carat Norge AS
Postadresse: Pilestredet 8
Poststed: Oslo
Postnummer: 0180
Land: Norge 🇳🇴 Informasjon om tilbud
Antall mottatte tilbud: 5
Kilde: OJS 2015/S 164-301002 (2015-08-21)