Framework agreement, advertising agency services Multix/Belago

Norsk Tipping AS

Norsk Tipping, henceforth referred to as the Awarding Authority, would like to enter into a framework agreement with one service provider for delivery of advertising agency services for the branded goods Multix and Belago. Multix and Belago is a combination of money games and services offered on a gambling terminal from the Awarding Authority.
Since August 2004, Multix has been present in Norwegian service industry and at some pubs and cafes. The concept is offered on selected arenas in cooperation with the Awarding Authority’s agents and local owners. Currently, the Awarding Authority has placed approx. 2 900 Multix terminals from north to south Norway and expected turnover this year will reach approx. 500 000 000 NOK for this category (game portfolio).
Belago replaces the former bingo machines and is meant for arrangements in bingo halls with approved bingo permission. Belago was introduced in the Norwegian bingo market in February 2011 and is experiencing a decent increase in turnover. Currently, the Awarding Authority has placed approx. 1 100 game terminals nationwide and cooperates with most of the leading bingo contractors in Norway.
Today, Belago is offered in most approved bingo halls in Norway. In 2012, the estimated net turnover for Belago is approx. 85 000 000 NOK. Both Multix and Belago contain an exciting game portfolio in cooperation with well-known national and international games providers. In order to play Multix and/or Belago, respectively, a customer relationship with the Awarding Authority must be established.
The advertising agency shall provide advertising services and market communication, including:
— Development of concepts, campaigns, profiling marketing and design in accordance with approved plans and budgets,
— Development of channels adapted communication systems,
— Prepare activities and campaigns particularly suitable for the end-user,
— Provide assistance in the strategic works related to the branded goods.
Assignments awarded the advertising agency shall be executed in accordance with an arranged work process together with a core team. Alteration of this must be agreed upon.
Note: To register your interest in this notice and obtain any additional information please visit the Doffin Web Site at http://www.doffin.no/Search/Search_Switch.aspx?ID=269693.

Frist

Fristen for mottak av tilbud var 2012-11-15. Anskaffelsen ble publisert 2012-10-05.

Leverandører

Følgende leverandører er nevnt i tildelingsbeslutninger eller andre anskaffelsesdokumenter:

Hvem? Hva? Hvor?
Anskaffelseshistorikk
Dato Dokument
2012-10-05 Kunngjøring av konkurranse
2013-01-14 Kunngjøring om tildeling av kontrakt
Kunngjøring av konkurranse (2012-10-05)
Gjenstand
Anskaffelsens omfang
Tittel: aeral advertising services
Antall eller omfang:
Based on experience, the value of procurement of advertising agency services, including agency fee and productions is approx. 6 000 000 - 8 000 000 NOK during a 4 year period (1 500 000 - 2 000 000 NOK per annum). Guarantee for procurement of minimum volume during the agreement period is not applicable.
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Metadata for kunngjøring
Originalspråk: engelsk 🗣️
Dokumenttype: Kunngjøring av konkurranse
Kontraktens art: Tjenester
Forskrift: Det europeiske økonomiske samarbeidsområdet (EØS), med deltakelse av GPA-land
Felles innkjøpsordliste (CPV)
Kode: Reklametjenester (Aeral advertising) 📦

Prosedyre
Prosedyretype: Åpen anbudskonkurranse
Tilbudstype: Innlevering for alle delkontrakter
Tildelingskriterier
Det mest økonomisk fordelaktige tilbudet

Oppdragsgiver
Identitet
Land: Norge 🇳🇴
Type tildelende myndighet: Annet
Navn på tildelende myndighet: Norsk Tipping AS
Postadresse: Postboks 4414 Bedriftssenteret,
Postnummer: 2325
Poststed: Hamar
Kontakt
Internettadresse: http://www.norsk-tipping.no 🌏
E-post: inter-090-12@norsk-tipping.no 📧
Telefon: +47 62514000 📞
Faks: +47 62527152 📠

Referanse
Datoer
Sendt dato: 2012-10-05 📅
Innleveringsfrist: 2012-11-15 📅
Publiseringsdato: 2012-10-06 📅
Identifikatorer
Kunngjøringsnummer: 2012/S 193-318021
OJ-S-utgave: 193
Tilleggsinformasjon
(NT Ref:269716).

Gjenstand
Anskaffelsens omfang
Kort beskrivelse:
Norsk Tipping, henceforth referred to as the Awarding Authority, would like to enter into a framework agreement with one service provider for delivery of advertising agency services for the branded goods Multix and Belago. Multix and Belago is a combination of money games and services offered on a gambling terminal from the Awarding Authority.
Vis mer
Since August 2004, Multix has been present in Norwegian service industry and at some pubs and cafes. The concept is offered on selected arenas in cooperation with the Awarding Authority’s agents and local owners. Currently, the Awarding Authority has placed approx. 2 900 Multix terminals from north to south Norway and expected turnover this year will reach approx. 500 000 000 NOK for this category (game portfolio).
Vis mer
Belago replaces the former bingo machines and is meant for arrangements in bingo halls with approved bingo permission. Belago was introduced in the Norwegian bingo market in February 2011 and is experiencing a decent increase in turnover. Currently, the Awarding Authority has placed approx. 1 100 game terminals nationwide and cooperates with most of the leading bingo contractors in Norway.
Vis mer
Today, Belago is offered in most approved bingo halls in Norway. In 2012, the estimated net turnover for Belago is approx. 85 000 000 NOK. Both Multix and Belago contain an exciting game portfolio in cooperation with well-known national and international games providers. In order to play Multix and/or Belago, respectively, a customer relationship with the Awarding Authority must be established.
Vis mer
The advertising agency shall provide advertising services and market communication, including:
— Development of concepts, campaigns, profiling marketing and design in accordance with approved plans and budgets,
— Development of channels adapted communication systems,
— Prepare activities and campaigns particularly suitable for the end-user,
— Provide assistance in the strategic works related to the branded goods.
Assignments awarded the advertising agency shall be executed in accordance with an arranged work process together with a core team. Alteration of this must be agreed upon.
Note: To register your interest in this notice and obtain any additional information please visit the Doffin Web Site at http://www.doffin.no/Search/Search_Switch.aspx?ID=269693.
Beskrivelse av opsjoner:
The framework agreement period is 2 years from contract signing. Option for the Awarding Authority to prolong the agreement with further 1+1 year(s). This means that the contract period may be a total of 4 years.
Referansenummer: INTER-090-12
Utførelsessted
Hovedsted eller utførelsessted: Hamar, Norway.

Juridisk, økonomisk, finansiell og teknisk informasjon
Vilkår for deltakelse
Egnethet til å utøve yrkesvirksomheten:
(1) Company registration certificate.
(2) Value added tax certificate (National requirement)
(3) Company tax certificate (National requirement)
(4) Self-declaration in compliance with Appendix 2 (HSE) of the Norwegian procurement regulations (National requirement)
Økonomisk og finansiell stilling:
(1) Other documentation required (please state below)
— profit and loss accounts and the balance with notes, as well as the annual accounts and the auditor's report for the last two years. In addition, a cash flow analysis is required for companies that are obligated to provide this,
— credit appraisal/rating, not older than the date for the notice of the procurement,
— profit and loss accounts for the last 6 months if it is more than six months since the last annual accounts, — any other information that is relevant for the company's accounting figures.
Minste nivå(er) av standarder: Satisfactory finances are required.
Teknisk og faglig kapasitet:
(1) Other documentation required (please state below)
— Brief presentation of the company, describing vision, business idea and business domains,
— Brief description of the organisation (including organization plan), company structure and ownership structure,
— Overview of the tenderer’s total manpower and capacity divided in all functions at the company’s disposal (the overview shall show total manpower/capacity per function),
— Overview of the tenderer’s existing client portfolio,
— Description of the company’s 3 principal, relevant deliveries for the previous 2 years, including values, dates and recipients,
— Brief description of the company’s interest in, and knowledge of…
… the Norwegian gambling marked,
… marketing of games, particularly in relation to gambling terminals,
— Description of routines and processes in connection with communication and interaction with the Awarding Authority,
— Documentation substantiating that all produced materials can be delivered in Norwegian,
— Documentation substantiating that the tenderer systematically follow up security and quality, including management of security incidents and deviations.
Minste nivå(er) av standarder:
— The tenderer shall be a well-established company within the requested areas,
— The tenderer shall have considerable experience and capacity to staff a major requirement in advertising agency services,
— The tenderer shall be familiar with the Norwegian gambling market,
— The tenderer shall have established routines and processes in connection with communication and interaction with the Awarding Authority,
— The tenderer shall deliver all produced materials in Norwegian,
— The tenderer shall have suitable system and routines for systematically follow up security and quality.

Prosedyre
Varighet av rammeavtalen i år: 4
Tilbudets gyldighetsperiode: 2013-01-31 📅
Språk
Andre språk: Norwegian.

Oppdragsgiver
Identitet
Annen type oppdragsgiver: Other
Kontakt
Kontaktpunkt: Sigurd Torgersrud
Adresse til kjøperprofilen: http://www.doffin.no//search/Search_AuthProfile.aspx?ID=AA0592 🌏

Referanse
Identifikatorer
Referansenummer tildelt av oppdragsgiver: INTER-090-12
Kilde: OJS 2012/S 193-318021 (2012-10-05)
Kunngjøring om tildeling av kontrakt (2013-01-14)
Gjenstand
Anskaffelsens omfang
Tittel: Aeral advertising services
Metadata for kunngjøring
Dokumenttype: Kunngjøring om tildeling av kontrakt
Forskrift: Den europeiske union, med deltakelse av GPA-land

Prosedyre
Tilbudstype: Ikke aktuelt

Oppdragsgiver
Identitet
Postadresse: Postboks 4414 Bedriftssenteret

Referanse
Datoer
Sendt dato: 2013-01-14 📅
Publiseringsdato: 2013-01-17 📅
Identifikatorer
Kunngjøringsnummer: 2013/S 012-015175
Refererer til kunngjøring: 2012/S 193-318021
OJ-S-utgave: 12
Tilleggsinformasjon
(NT Ref:278885).

Gjenstand
Anskaffelsens omfang
Referansenummer: INTER-090-12.

Prosedyre
Tildelingskriterier
Kriterium: 1. Prices and costs for the offered core team (30)
2. Quality of the offered core team and CASE-answers (50)
3. Quality of the cooperation model (20)

Tildeling av kontrakt
Dato for kontraktinngåelse: 2012-12-10 📅
Navn: Schjærven Reklamebyrå AS
Postadresse: Postboks 1186 Sentrum
Poststed: Oslo
Postnummer: 0107
Land: Norge 🇳🇴
Informasjon om tilbud
Antall mottatte tilbud: 8
Kilde: OJS 2013/S 012-015175 (2013-01-14)
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